South America’s Off-Road Market Surges 37 Percent What SWM’s Latin American Strategy Got Right
The numbers from 2025 are in, and they rewrite the narrative about where the global ATV and UTV market is heading. South America’s off-road vehicle market grew 37 percent year-over-year, outpacing every other region including the historically dominant North American and European markets. Brazil alone added over eighty thousand new unit registrations. Chile’s mining sector […]

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